In a tight election race, small voter factions may determine the outcome, and the crypto industry has taken notice. It has made concerted efforts to position cryptocurrency as a key issue, gathering extensive data on swing voters and conducting research to influence the election.A recent Harris poll indicates that one in five voters in battleground states see crypto as a significant issue. Crypto voters, in particular, are highly engaged, active, and aware of their potential influence on the election.Stand With Crypto, a pro-crypto advocacy group, has already registered nearly 1.5 million people online. Their “America Loves Crypto” tour is visiting five battleground states in September to boost voter turnout among crypto supporters.Adopting a bipartisan approach, crypto lobbying groups contribute to both Republicans and Democrats. Despite this neutrality, prominent crypto figures such as Arthur Hayes and Charles Hoskinson have voiced their opinions, with some endorsing specific candidates. For instance, the Winklevoss twins are backing Donald Trump, while Ripple co-founder Chris Larsen supports Kamala Harris. The industry’s visibility in this election cycle far exceeds previous campaigns, making crypto voters a key demographic that candidates are actively courting.No matter the election’s outcome, the crypto industry has emerged as a significant force in the 2024 elections, rebounding from regulatory challenges and a difficult “crypto winter.” Once dismissed by the mainstream media, it has skillfully navigated Washington, D.C. politics, positioning itself as a rising power.Read more: US government wages full-out assault against non-custodial defi | Opinion Courage Kimber is a web3 strategist and blockchain consultant with over a decade of experience in web strategy, e-commerce, and digital transformation. She now consults on blockchain, advising companies and executives on content strategy. Passionate about her work, she is dedicated to helping others succeed.