Michael Bouhanna, Vice President and Head of Digital Art at Sotheby’s, has proclaimed a successful year for digital art at the renowned art brokerage, despite a year of varying reviews for non-fungible tokens (NFTs).
“2023 at Sotheby’s will stand out as one of the most thrilling years for Digital Art,” he declared.
Sotheby’s Achieves Highest-Ever Price for Digital Artwork.
In a post on X (formerly Twitter), Bouhanna provided a comprehensive overview of Sotheby’s achievements in the digital art sphere for the year 2023. Notably, he underscored that the highest sale exceeded $6 million. Additionally, Bouhanna mentioned that the art broker organized over 25 auctions, either exclusively featuring digital art or incorporating it into contemporary art sales.
He highlighted another milestone, referring to their “very first dedicated live auction with more than 300 attendees, achieving $12 million.”
Sotheby’s has been delving into the realm of digital art for nearly a span of two years.
On October 18, BeInCrypto announced Sotheby’s plan to introduce Sotheby’s Metaverse, providing digital collectors with a thoughtfully curated NFT collection.
NFTs played a pivotal role in sustaining art auction houses during the challenges posed by the Covid-19 pandemic. Moreover, numerous physical venues cherished by art enthusiasts had to shut down.
NFTs have additionally functioned as a means to introduce artwork to audiences that conventional channels struggled to reach.